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Multimedia Publishing: New Ebony Ownership Goes in Different Direction(s)
Multimedia publishing demands multiplatform strategy, and Ebony is embracing it; plus, NYT latest to consider ad-free model Multimedia publishing is remaking the industry, fueled by multiplatform...
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Monetizing Digital Content: Native, Ecommerce, Niche, and More
The publishers making news when it comes to monetizing digital content include Quartz, Fortean Times, and Dennis Is there anything more important than monetizing digital content for magazines looking...
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Media Revenue Trends: Newsstand, Native, B2B
Sometimes media revenue streams flow, and sometimes they dry up How are you generating media revenue? I hope your response isn’t limited to one answer. Please, take all the time you need, and name as...
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A Digital Magazine Publishing Platform Is All Platforms
You don’t have to pick a primary or favorite digital magazine publishing platform – as we see from leading media companies, multiplatform strategy leaves it wide open, and the more the merrier When we...
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The Best Online Shopping Cart System for Publishers
What to look for in an online shopping cart system, from Haven Nexus, to Shopify to WooCommerce Ecommerce has become a core part of any multi-platform publishing business. Even publishers who are still...
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Changes Come to Publisher Websites
Time enhances user experience for golfers; Surfing folds for digital; Conde Nast launches new publisher website Healthyish Enhancements to publisher websites come with new ideas for reaching and...
View ArticleProtected: Executive Council Update: Updating Cache and CDN Components
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Multi-Channel Publishing: Economist, InStyle, and More
The latest multi-channel publishing news includes an old brand’s new approach, ecommerce content strategy, and an encouraging study on Millennials Multi-channel publishing, multiplatform publishing,...
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Ad-Free Magazines: Prevention Takes the Plunge
Are ad-free magazines the wave of the future? With Rodale’s latest move, one more sign is pointing to yes. Among publishing executives, is there anyone more admirable than Maria Rodale? Of course, we...
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View ArticleDigital Publishing Transformation Involves Expansion, Acquisition, and Shifts...
MPP expanding American market; TNG acquires Ingram Periodicals; Digital publishing becoming a priority for Reader’s Digest Digital publishing transforms in a variety of ways, from new technology in the...
View ArticleFast Loading Websites Favored by Search Engines, Facebook
Facebook’s News Feed to favor fast loading websites in change; Google Play to rank apps on performance quality; Mobile success relies on quick loading sites It’s no surprise that fast loading websites...
View Article3 Subscription Websites Seeing Major Growth
The Atlantic and Washington Post seeing growth for their subscription websites; Time Inc. turns towards a paid option Subscription websites can be a major revenue stream for savvy digital publishers....
View ArticleProtected: Executive Council Update: How We’re Increasing Site Speed and...
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View ArticleAudience Development News: An Audience Network, Ad Serving, and Content...
Microsoft launches its new audience network ‘Audience Ads’; Apple News begins allowing publishers to serve ads through Google’s DoubleClick for Publishers; Wirecutter is utilizing other publishers as...
View ArticleMultiplatform Publisher Focusing More on Audience Loyalty
The Atlantic is an example of a multiplatform publisher making loyalty a focus of their article design and content, while keeping a customer-centric approach To be a successful multiplatform publisher,...
View ArticleHow to Start an Online Magazine With These Five Strategies
Are you ready to learn how to start an online magazine for your new or legacy magazine brand? Try these tips! Knowing how to start an online magazine requires first understanding the differences...
View ArticleDigital Magazine Publishers Targeting New Audience Expansion
Trusted Media Brands builds a bigger audience; Digital magazine publishers at Washington Post experiment with Twitch; VMA Media acquired by Access Intelligence for events and video marketing Digital...
View ArticleDigital Magazine Publishers Experimenting with Better User Experiences
Quartz focuses on time on site and site speed; Texas Monthly driving users to register for email updates over ads; Real Simple adds an online shopping site Digital magazine publishers stay competitive...
View ArticleThe Best Web Analytics Tools for Publishers
Data analytics are critical for the success of your multiplatform publishing business. Your website, email and social media efforts are all used to promote your content and make more money for your...
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